When times are tough, you have to hold on to your network and build it like you have never done before. How mindful are you about who you let into your life and career? In this episode, Dr. Ivan Misner, the author of Who’s in Your Room, joins John Livesay to talk about curating the people you associate yourself with. Get to know Ivan’s story of origin as he shares his journey and how he started his whole process from his Brody moment to the success he has achieved so far. John and Ivan discuss the importance of serving your customers first before pitching and how networking can carry you through tough times. Tune in and learn how you can leverage your network more than ever and turn your fear into hope and focus.
Startup businesses must gather all the support it can in order to thrive, especially on the financial side. That's why fundraising projects such as crowdfunding are an incredible venture every entrepreneur must try. However, without pitching to the right investors, all of these strategies would have been for naught. John Livesay sits down with Hall T. Martin, CEO and Founder of TEN Capital, to share how they guide startups in building their brand and finding the right investors for them. He explains what makes up an enticing pitch as well as the most engaging way to deliver it. Hall also discusses the power of convertible notes and how to build a good growth story.
No matter what field or industry you’re in, it’s always a good thing to raise your resiliency in order to achieve your goals. In this episode, the founder, President, and CEO of Red Five Security, Kris Coleman, shares some of the skillsets he’s gained in his time with the CIA that will improve your understanding of what it means to be resilient. Learn how he defines critical thinking and how to translate it into your business through communication. Know the importance of building trust, not only with those people you work with but your clients as well. He also talks about the ripple effect that you can originate from you towards the people around you when you decide to be a resilient and self-sufficient individual. In addition, learn how you can train yourself to be resilient if you believe you’re not quite there yet.
With competition getting tougher by the day, how can you make your brand stand out in the market? John Livesay has the perfect guest who can tell you which brands are doing it right and which ones are doing it wrong. He sits down with the creator of BrandSort, Margot Bloomstein. Bringing her book, Trustworthy: How the Smartest Brands Beat Cynicism and Bridge the Trust Gap, she highlights the importance of regaining the trust of cynical consumers through empathy and authenticity. While having the ability to understand and share the feelings of your customers is key, understanding yourself should come first. Margot then dives into the importance of knowing who you are as a company and brand so you can be in a better position to engage with audiences.